Training: “Heritage on Camera: YouTube as a Tool for Impact. How to Work Effectively with YouTube”
YouTube is a powerful tool for advocacy, communication, and promoting initiatives in the field of cultural heritage preservation. But how can you make your videos stand out, go viral, and truly make an impact? This practical training is designed to answer exactly that — no theory, just proven strategies that work.
Date: April 23, 2025
Time: 11:00 AM – 12:30 PM
Format: Online training (link will be sent after registration)
Program Highlights:
- How to set up and optimize your YouTube channel
- Which formats work best: lectures, storytelling, news, Short
- How YouTube algorithms function and how to get into recommendations
- The secret formula for successful videos: titles, descriptions, thumbnails, hashtags
- What YouTube Shorts are and how to use them effectively
- Promotion strategies: building a community, collaborations, using internal platforms
- Free tools for video editing, thumbnails, and analytics
- How to analyze performance and understand your video stats
- How to avoid takedowns and copyright violations
- The basics of content monetization
Who is this for?
This training is designed specifically for members of the Cultural Heritage Protection Network.
Participation is free with prior registration.
Registration deadline: April 22.
Registration Form.